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SingleFeed Export Module for Magento – How to strip HTML tags and special characters

Tested on:
SingleFeed Export Module v1.1.0
Magento v1.3.2.4

So I found this great module for Magento the other day, made by SingleFeed. It will export a product data feed every night. Then, we can import this feed into things like Google Base.

I ran into a problem though. You can’t import a data feed into Google Base that contains HTML tags and special characters. Most of the clients I work with prefer to have a WYSIWYG editor for things like the CMS pages, product descriptions, etc., which will add HTML formatting in the database. The SingleFeed Export Module does not automatically strip HTML on the fly (however I believe if you sign-up for an account at their website, they have a wizard that can do it for you.)

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